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Online Fundraising

The fundraising world is changing fast due to the ability to raise fund online.
How to Get Started with Online Fundraising
Online fundraising is the wave of the future. Already, it is making a dent in direct mail fundraising, and, as the “wired” generation matures, online may become the dominant form of fundraising.

The lesson is that if you have not started building your capacity to raise funds online, start now.

Here are some things you will want to think ab

What 'Wealthy Wired Donors' Want From Nonprofits - Part I
That wealthy donors are quite active online is the conclusion of an excellent study by Convio and others that explores the "wired" lives of wealthy donors, and how nonprofits are either capitalizing on the wired behaviors of their donors, or are missing the boat.
What 'Wealthy Wired Donors' Want From Nonprofits - Part II
These donors generally prefer giving online and find that charity websites and other online communications usually fulfill their expectations but rarely exceed them.
Tips for Online Fundraising
Everyone is excited about online fundraising. It isn't easy but it can be effective and cost effective when done right.
Online Fundraising Comes of Age
Email, or online, fundraising is coming of age. In a world of instant news, email is now the medium to raise funds around the globe and almost instantly.
Do I Have to Register to Raise Funds Online?
There are new rules governing online fundraising.
Creating a Successful Preauthorized Gift Program
Would you like to reduce your fundraising costs, increase the lifetime value of your donors, while making it as easy as possible for your donors to give on a regular basis? It may seem too good to be true, but by creating a successful preauthorized gift program, you really can achieve all these benefits for your organization.
How to Make the Most of Your E-Philanthropy
Today, almost every nonprofit has basic online marketing capabilities such as a Web site as well as the ability to take donations and send email. But, are those nonprofits making the most of their online capabilities?

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